الميتافيرس: من عالم الخيال إلى مستقبل الأعمال! ✨

We’ve always dreamt of a world-like fantasy in which we could interact with our friends around the globe and create Sci-Fi avatars that resemble our spirits.

Thus, the metaverse was created, a world that allows us to live that reality and grants everyone to make financial opportunities that no one has ever had.

Several fields and businesses, including marketing, have gravitated toward that Sci-Fi world. According to Vans executive team, marketers believe that being part of the metaverse will help them become closer to their target audience - Millennials and Gen Z- and create a powerful presence for their brands. In fact, some brands have used the metaverse to reach a wider audience. For example, Nike and Gucci launched an exclusive digital pair of sneakers for Roblox and VRChat in March 2021!

While the global awareness of the metaverse has increased over the past two years, there are still questions and suspicions in the MENA region regarding it and the virtual world in general.

What about you? Are you excited to be a part of the metaverse world?